WOO Sports

Telling the story…


We worked closely with WOO Sports and pro kitesufer/team rider Lewis Crathern to produce a more in-depth and personal video. Our task was to showcase the story behind the WOO divide and how it had impacted Lewis’ kitesurfing. We had to make sure we filmed in just the right conditions so Lewis could jump big!¬†Lewis considered it his favourite and most personal video to date, it created a unique and distinct style not seen within typical kitesurfing videos. It is being used to help promote the WOO device and give a first hand look at how it can improve a users kitesurfing.

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